We require experience with B2B and B2C content for health care projects, communicating employer benefit programs to consumers to help them make informed care and benefit decisions, developing fresh campaign concepts to promote health initiatives at the worksite, and developing content for health care white papers, sell sheets, videos and presentations.
We also require experience with B2B content for large corporations — specifically in manufacturing and energy technology. Assignments include developing messaging platforms and creating content promoting highly technical product and service offerings for a wide range of media (e.g., print, digital and social), including direct mail, corporate reports, brochures, emails, ads, displays, PowerPoint presentations, videos, digital media and websites.