PR/Earned Media Account Executive

Hoffman York

Hoffman York is a full-service agency with experience building brands across all channels and clients ranging from Fortune 200 companies to startups. We’re one of the longest-running, continuously operating, independent agencies in the U.S., calling Milwaukee home for more than 80 years.

We believe in ROI or “Return on Ideas.” It means we provide more than creativity. We create results.

http://www.hoffmanyork.com


Position Details

PR/Earned Media Account Executive
Job
Full-time
8/8/2017
Southeast Wisconsin
Milwaukee, WI

We’re growing our team and looking for a communications pro with passion for public relations and the discipline to strategically align media relations, efforts, content and engagement with overarching client and campaign objectives.

The PR/Earned Media Account Executive will report to the Earned Media Director and be responsible for managing client and agency projects. In this role you will work closely with coordinators and interns as well as other departments at the agency to ensure efforts are appropriately aligned, on time and on budget. You will also work with analytics tools and prepare metrics, tracking and activity reports.

This position requires a Bachelor’s degree and the ideal candidate will also have 3 years of relevant experience, specifically in the areas of public relations, media relations, blogger and influencer engagement, experiential marketing, event planning and / or promotional activities. Long- and short-form writing, branded content creation, proactive media pitching and reporting experience is a must.

In addition, must have working knowledge of agency services – media, account services, promotions, and digital, and how they all work together to deliver results and pay-off on the overall direction of the campaign.

Applicants must also have excellent verbal and written communication, organizational, and detail-oriented skills, with the ability to multi-task and learn at a rapid pace in a quickly changing environment. The ability to work with teams, as well as to work independently, is essential. The ideal candidate will also possess intellectual curiosity, good analytic skills and be a proactive problem solver.

Experience with consumer packaged goods, durable goods, home building products, tourism, hospitality or outdoor lifestyle clients is a plus. Must be proficient in Microsoft Word, Excel and PowerPoint. Experience with Cision and Meltwater is a plus. Some travel required.

We offer a great team environment, competitive salary, and comprehensive benefit package.



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