Marketing Encore Fellow

Alliance for Strong Families & Communities

The Alliance for Strong Families and Communities is a strategic action network of thousands of committed social sector leaders driving to achieve a healthy and equitable society. We aggregate the very best sector knowledge and serve as an incubator for learning and innovation to generate new solutions to the toughest problems. We accelerate change through dynamic leadership development and collective actions to ensure policies and systems provide equal access and opportunity for health and well-being, educational success, economic opportunity, and safety and security. The Alliance includes its social enterprise FEI Behavioral Health.

http://www.alliance1.org


Position Details

Marketing Encore Fellow
Job
Part-time
3/28/2018
Southeast Wisconsin
Milwaukee, WI

The Alliance is looking to hire a seasoned professional (age 50+) into a grant-funded, 1,000 hours per year (part-time) fellow position to support the execution of various marketing and communication initiatives including email communications, content marketing, and digital and social media deployment. This position will assist in message development, consult with other Alliance teams, and generate, and implement creative and practical marketing communications that will help the Alliance achieve its awareness, marketing, and revenue objectives. This is a one-year, stipend position ($25,000/year), with the possibility of extending one to two years.

Last year, the Alliance launched 10 demonstration sites within its 450-member network, to actively leverage older adults in their workforces and direct service programs through the initiative Second Acts for Strong Communities. Second Acts aims to increase the number of paid and unpaid opportunities for adults age 50+ (“encore talent”), working to increase the capacity of social sector organizations and improve the lives of the children and families they serve. The Alliance has already hired one encore fellow to support the Second Acts initiative and is looking to expand this model by hiring a marketing-specific encore fellow. Because of the Alliance’s interest in understanding more about the experience of encore fellows in the workplace, this person may be interviewed from time to time for insights related to this experience.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

  • Develop communications and marketing materials (blog posts and articles, videos, op-eds, product and service brochures, PowerPoint presentations, etc.) that effectively attract and engage all target audiences 
  • Fully embrace and utilize social media to maximize reach and mission of the Alliance 
  • Consult on communication efforts with key Alliance executives 
  • Monitor, review, and report on all marketing activity, impact and results (Open rates, click-thru rates, web analytics, etc.)

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Advanced knowledge of and experience with Microsoft Office Suite (Microsoft Word, Excel, PowerPoint and Outlook) 
  • Advanced experience in writing and editing 
  • Project management experience with the ability to research, plan, and execute projects in a deadline-driven environment 
  • Ability to work independently as well as part of a team and establish and maintain effective working relationships with members and other team members 
  • Show and foster respect and appreciation for each person, whatever that person’s background, race, age, gender, disability, values, lifestyle, perspectives or interests 
  • Ability to generate new ideas and creative solutions 
  • An interest in learning about and gaining exposure to human serving nonprofit structures, operations and culture; should have a passion for advancing the capacity and influence of the nonprofit sector. 
  • Highly collaborative with ability to influence and engage coworkers outside of formal levels of authority

This is a one-year, stipend position ($25,000/year), with the possibility of extending one to two years.



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