Marketing Coordinator

Core BTS

Core is a customer-centric technology consulting organization dedicated to transforming IT experiences and delivering value to clients. Core has 14 offices in 8 states with more than 300 employees which allows us to provide national reach with local expertise. We work closely with our customers to understand their strategic direction and organizational needs in order to Plan, Design, Implement, and Operate appropriate IT solutions. Our team of consultants, solution architects, and engineers work collaboratively with customers from understanding their organizations objectives through implementation and operation. Envision – Execute – Empower – it’s our commitment to providing our customers the best possible IT solutions to move their organization forward.

https://www.corebts.com


Position Details

Marketing Coordinator
Job
Full-time
3/5/2018
Southwest Wisconsin
Madison, WI

Core’s marketing department is on the sales side of the organization and acts as the catalyst between sales, customers, partners, and the professional services organization. As a result, the marketing team is responsible for vertical and horizontal communication both internally and externally. This responsibility inherently creates a need for driven, opportunistic individuals that have an interest in building forward-thinking business solutions in the IT industry.

Manages and coordinates details of demand creation events such as; tradeshows, in-person seminars, annual conferences, and special events

  • Communicates and works closely Account Mangers, Technical Resources, and Partners that will be will be the in-market Core representatives at demand creation events
  • Develops marketing promotional materials for demand creation activities such as; email invitations, landign pages, event registrations, post-activity surveys
  • Responsible for event budget and management of funds associated with activity

Primary social media manager for Core 

  • Builds social calendar
  • Sources content from industry and partner resources
  • Creates original Core content

Super User of Marketing Automation Tool (Pardot)

Creates and executes Core multi-touch campaigns that drive Core services first messaging at a One Core level, regional, and individual AM level

Works with creative agencies to develop promotional content on a project basis

Creates and maintains sales enablement materials including PowerPoint presentations, one-page sales sheets, and email templates

Maintains Core website using WordPress

Support marketing operations by compliing, formatting, and reporting information and materials

Support the marketing and sales departments in other day-to-day activities on an as need basis

An equivalent or combination of:

  • Bachelor's dgree in Marketing, Business, or related field
  • 1 - 3 Years of Experience

Core BTS provides a compensation package consisting of a competitive base salary and bonus program. In addition, we are pleased to provide employees with a very comprehensive benefits program including: Health, Vision and Dental Insurance, Life Insurance, Health/Dependent Flexible Spending, 401(k) Plan, with a company match, Short Term and Long Term Disability Coverage, Paid Time Off (PTO), Company Paid Holidays, Business Casual Dress Policy, and Training and Development

Opportunities. Equal Opportunity/Affirmative Action Employer



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