Integrated Marketing and Communications Director

Milwaukee Jewish Day School

Welcome to MJDS! You are entering a learning community where inspiring wonder is the basis for lifelong learning. Our students grow together by blending their empathy, curiosity and determination to form their intellect and develop as thoughtful and caring people. Our teachers model lifelong learning and a true growth mindset through collaborative, ongoing professional learning that maintains a culture of excellence in every area of our school. Our parents become part of our vibrant, pluralistic and welcoming community. It is a community like no other; a community where love and joy are ever-present. At MJDS, our outstanding teachers guide students on an interdisciplinary, student-owned learning journey where a culture of innovation and Jewish values in action are pillars. Our students learn as their minds are nourished and their souls are nurtured. Students know the importance of being a good person as well as a good student while taking care of each other and the world around them. Jewish values are integrated into every aspect of a student’s learning journey as we celebrate all expressions of Judaism as part of connecting with one another.

I invite you to visit us and experience how we inspire and facilitate our students’ passions in an atmosphere of wonder, empathy and love. Spend time at MJDS and you will soon understand what we mean when say that at MJDS we inspire a passion for learning. As a parent of two current MJDS students, I see the incredible impact of choosing MJDS for your family. I look forward to sharing MJDS with you, through the eyes of our students today and those who are already making the world a better place by leading, succeeding and engaging. 

http://www.mjds.org

Position Details

Integrated Marketing and Communications Director
Job
Full-time
4/8/2018
Southeast Wisconsin
Whitefish Bay, WI

The Marketing and Communications Director at Milwaukee Jewish Day School has primary responsibility for the development, implementation and maintenance of the school’s marketing and branding strategy. This individual also manages internal and external communications. This role requires excellent communication, organization and follow through with colleagues, parents, board members, donors and vendors.

Primary Responsibilities:

Marketing/Branding:

  • Develop, implement and maintain the school’s marketing and branding strategy
  • Ensure consistency of branding and messaging in all marketing materials
  • Measure the effectiveness of all marketing vehicles (advertising, direct marketing, social media, etc.) to reach our constituencies
  • Manage outside vendors such as graphic designers and other creative professionals
  • Work collaboratively with the Director of Development and the Director of Admissions & Outreach to meet MJDS’ marketing needs
  • Manage the development of school website
  • Develop key performance indicators to measure impact of marketing strategy

Communications:

  • Edit internal and external communications, including the weekly newsletter, email blasts, fliers, etc. to ensure consistency of message and effective communication
  • Ensure that the school’s mission and strengths are effectively communicated to internal and external audiences
  • Serve as staff liaison to the Board’s Marketing, Recruitment & Retention Committee
  • Plan and implement special events
  • Work collaboratively on public relations matters with the Head of School, Director of Admissions and Outreach, and Director of Development 

Graphic Design and Website:

  • Develop and update website content as needed
  • Provide creative design solutions to promote our events, educational offer and brand
  • Design, develop and produce direct mail pieces, signage, stationary, flyers, advertising (print and digital), information graphics and catalogs (print and digital) 

Photography:

  • Photograph school events to integrate in graphic work, newsletters, website and social media 

Social Media: 

  • Develop social media strategy aligned to the school’s marketing and branding 
  • Manage primary social media by creating a regular content calendar for planned and ad hoc posts and ongoing community management 
  • Cover special events and school happenings on social media 

Copywriting:

  • Write and produce news pieces for electronic newsltter, website content and marketing materials 
  • Create and write email campaigns 

Decision Making:

  • Flexibility and a high level of independent thinking and creativity are required. Must prioritize multiple job demands, problem solve and troubleshoot with minimal direct supervision
  • Strong writing and editing skills
  • Polished presentation skills
  • Knowledge of Adobe creative suite
  • Video editing
  • Basic HTML skils
  • Passion for design, communication and advertising
  • Any additional duties as assigned by the Head of School

Benefits:

  • Life, health, vision, dental and long-term disability insurances , flexible spending plan and 401(k) retirement plan. Eligibility requirements apply 
  • Paid Time Off: Staff members are allowed a reasonable number of paid days off, without a specific limit

Compensation:

  • Competitive and negotiated once an offer of employment is made

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