Digital and Content Marketing Specialist

We are seeking a Digital and Content Marketing Specialist that will take ownership of digital marketing strategy for our eCommerce related SaaS products working closely with our Vice President of Marketing and Business Development.

MRR Soft is a cutting-edge SaaS software company looking for the right person to take our fast growing business to the next level. Are you an Entrepreneur at heart? This could be the right position for you. This is a key role and you will get exposure to the entire business. You will have potential to grow as much as you want. We are looking for someone with relentless drive, who thrives on good stress and wants to win.

Responsibilities:

• Own and optimize our marketing automation and lead nurturing processes through organic, paid, email, and social channels.
• Manage Content Management System (CMS). Post content, create landing pages and templates, integrate CMS with our digital marketing and automation strategy 
• Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action Create the strategy for nurturing leads through a mix of helpful content and other calls-to-action. 
• Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into qualified leads 
• Create and implement new projects and creative ideas that help improve customer conversion rates Assist in writing and optimizing content for search including CMS SEO best practices. Examples include case studies, ebooks, whitepapers, infographics, guides, etc. 
• Manage lists and lead email marketing efforts. 
• Collaborate with designers, product marketing, sales, and external influencers and industry experts to further marketing and sales goals. 
• Advocate for your digital and creative ideas. 
• This role is at the core of the marketing team, and others will rely on your work every single day.

Requirements:

BA/BS degree or equivalent working experience.

Curiosity, drive and consistent desire to grow personally.

Past experience integrating content marketing using marketing automation tools, paid search and SEO.

Enjoys working in a team environment.

Deadline and detail-oriented

Competitive Salary commensurate to the ability to deliver winning performance.

Full benefits - Paid holidays, Three weeks’ vacation, Health, Vision, Dental, Life, Short and long-term disability, 401 (k) retirement plan with employer match.