Digital Marketing Specialist

Beckhoff Automation

About Beckhoff Automation:

Beckhoff Automation is a fast-growing manufacturer of automation solutions, specializing in PC-based controls. With representation in more than 75 countries, Beckhoff is well-positioned to provide outstanding global sales support and service to its customers. Beckhoff promotes and demonstrates exciting new technologies to engineering, manufacturer and machine builder audiences across a wide range of communications channels.

For the past several years, Beckhoff Automation has experienced sales and personnel growth at a rapid pace globally and the company‘s team members are able to quickly see and take pride in the results of their own work.

https://www.beckhoff.com


Position Details

Digital Marketing Specialist
Job
Full-time
8/21/2017
Twin Cities Metro
Savage, MN

Beckhoff Automation is seeking a full-time Digital Marketing Specialist at the company’s North American headquarters office in Savage, Minn. The Digital Marketing Specialist will work within a multinational team of marketing communications professionals and report to the North American Marketing Communications Manager.

The Digital Marketing Specialist will be responsible for handling the development and execution of numerous digital projects that advance the marketing communications strategy of the company. The professional in this role will also be directly involved in processes from conceptualization to day-to-day handling of marketing projects in areas including, but not limited to: CRM, lead management and nurturing, curation of presentations (PPT and other formats), market research and competitive analysis, social media campaigns, content marketing and marketing automation platforms. Beckhoff Automation is seeking a professional, positive and driven self-starter who can collaborate effectively with other marketing team members and capably execute digital marketing projects from start to completion.

Minimum Qualifications:

  • Marketing Degree and/or equivalent education and experience. 
  • Minimum 2 to 4 years of experience working on digital marketing projects in a corporate or agency setting. 
  • Excellent writing and communication skills 
  • Demonstrated experience and success completing projects in the areas of: CRM, lead management/nurturing, digital advertising, content marketing, social media and related fields 
  • High proficiency with Microsoft Office programs (Outlook, Word, Power Point, Excel) 
  • Experience and ability in graphic design and programming of digital media in B2B contexts are preferred 
  • Experience and success in working for clients/companies in the automation, manufacturing, machine building or other high tech industries are preferred 
  • Willingness to travel on occasion for work purposes, nationally and internationally, if required [Digital Marketing Specialist position will only require business travel time of approximately 5% in a typical calendar year] 
  • In infrequent instances, possible business travel and work over weekends for business meetings and other events when necessary

Salary and Benefits:

Beckhoff Automation offers competitive salary and comprehensive benefits including medical/dental, vision insurance, basic life and AD&D insurance, short and long term disability, 401k with a generous company match, paid time off and holiday pay.



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