Corporate Public Relations Specialist

Medtronic

About Medtronic:

Together, we can change healthcare worldwide. At Medtronic, we push the limits of what technology, therapies and services can do to help alleviate pain, restore health and extend life. We challenge ourselves and each other to make tomorrow better than yesterday. It is what makes this an exciting and rewarding place to be.

We want to accelerate and advance our ability to create meaningful innovations - but we will only succeed with the right people on our team. Let’s work together to address universal healthcare needs and improve patients’ lives. Help us shape the future.

http://www.medtronic.com

Position Details

Corporate Public Relations Specialist
Job
Full-time
2/22/2018
Twin Cities Metro
Minneapolis, MN

Careers That Change Lives.

We are seeking a highly self-motivated and passionate Public Relations Specialist to help us tell the Medtronic business story through effective external communications. You will play an important role in building, protecting and strengthening the credibility of the company among various external stakeholders. You will be responsible for executing, monitoring and measuring media relations efforts, and providing media relations counsel and corporate communications support to colleagues throughout the enterprise.

A Day in the Life:

  • Media monitoring, including management and distribution of daily and ad hoc media reports to organizational leaders. Provide timely analysis of media coverage results and trends. Develop consistent metrics and measurement across the enterprise. 
  • Apply content editing and communications leadership skills. Support the development, review and approvals process for external communications materials. Ensure content is aligned with corporate strategy, messaging, themes, brand voice. 
  • Build relationships with traditional and new media to increase awareness and understanding of Medtronic among various external stakeholders
  • Contribute to strategic PR campaign development and execution.

Must Have: Minimum Requirements - 

  • Bachelor's Degree 
  • 3+ years of public relations, communications or journalism experience 
  • Experience in media relations and/or issues/crisis management plans 
  • Experience in working with diverse, cross-functional teams 
  • Project management experience 
  • Experience partnering with and managing external vendors 

Nice to Have:

  • Bachelor's Degree in Communications, Journalism, Public Relations 
  • Experience shooting and editing video helpful 
  • Newsroom or communications experience in a large global corporate environment 
  • Healthcare industry experience preferred. 
  • Technical aptitude for web-based solutions, social media and emerging technologies 
  • Knowledge and understanding of both traditional and emerging communications channels, including social media and digital platforms 
  • Experience with online content management systems

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