Content Strategist

GMR Marketing

Founded in 1979, GMR is the industry's most experienced experiential marketing agency. We bring brands to life through end-to-end experiential offerings: from brand strategy and experience design through event activation and measurement.

We’re on the world’s largest stages. 14 Olympic Games. 9 FIFA World Cups. 28 Super Bowls. SXSW. And so on. We have the relationships, experience, and infrastructure necessary to help brands shine when it matters most. We create all types and sizes of events, both B2B and B2C—from VIP hospitality and touring attractions to high-profile PR stunts, private concerts, and more.

Our passionate global team of over 850 people creates, consults and activates in more than 70 countries, covering every continent from 19 offices in 10 countries. We’re headquartered in the United States and are part of Omnicom Group Inc.

https://gmrmarketing.com/en-us/


Position Details

Content Strategist
Job
Full-time
11/27/2017
Southeast Wisconsin
New Berlin, WI

As part of the Digital Group, the Content Strategist will be responsible for the development of compelling editorial strategies and creative ideation for leading global clients. The role will lead the concept and copy development for GMR’s social media marketing including sports sponsorships, promoted social content, blogs, promotions, newsletters and events or other specific social marketing-related materials. They will assist Client Services with the daily operations of managing the account. This position will report to the VP, Digital + Social on the Digital Solutions team.

Here's Who You Are:

You are an amazing writer.

Able to tell compelling stories, from smart headlines to naming projects, technical writing for B2B social marketing, video scripts, presentation decks and beyond. Edit or re-write existing copy as necessary and submit through proper agency channels for copy for approval.

You are strategic.

Provide strategic social media solutions in line with the clients’ needs. Able analyze and vary the tone and language of messages based on medium, target audience and product.

You are innovative + creative.

Work hand-in-hand with the Social team to facilitate and develop sponsorship-related social media strategies, campaigns and related content for key clients and best method for presenting material.

You are collaborative.

Collaborate with other members of the social and creative teams to assist in thinking of big ideas across a wide variety of platforms and channels. Participate in group brainstorms and conference calls and to effectively communicate your ideas to the rest of the internal team as well as clients.

You have industry knowledge.

Keep up with and analyze related social media campaigns from competitors. Continuously enhance knowledge of the social media business and current trends/innovations. Provide insights, expertise and industry knowledge during client discussions.

  • Bachelor’s Degree in Journalism, Communication, Creative Writing, Marketing, or English or related field.
  • Minimum of five (5) years of related content development, strategic writing or social storytelling experience in similarfield.
  • Working knowledge of Content development for social media marketing with a passion for sports.
  • Pulse on pop culture, sports, music, art, design, media and content.
  • Strong organizational, time managementand project management skills.
  • Understanding and ability to put into practice all dimensions of communication.
  • Ability to communicate with and manage client relationships.
  • Proven leader with very high initiative and work ethic.
  • Ability to work with a group of highly motivated individuals.
  • Strong presentation skills to varied audiences.
  • Excellent written and verbal communication skills.
  • Command of Microsoft Outlook, PowerPoint, Excel and Word.

Your hard work and dedication will be rewarded with an excellent compensation and benefits package, including the following:

  • Medical, Dental, and Vision Insurance and a 401(k) with a match
  • Generous vacation and holiday plan including a paid winter break
  • Tuition Reimbursement Program
  • Career Development Program (for all levels of experience)
  • Employee Stock Purchase Plan
  • Energetic, stimulating environment
  • Award-winning culture: Casual attire, incredible clients and co-workers, collaborative and engaging environment, multiple all-agency outings and parties, and more!


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