Minimum Qualifications:
Requires expertise typically acquired through completion of a Bachelor’s Degree in Marketing or marketing-related degree. Minimum 2 years marketing experience in a comparable business organization or library is necessary. Experience in video editing or video production preferred.
Skills:
Software
Ability to effectively use industry standard design and editing software, including Adobe Photoshop, Illustrator, InDesign and Premiere. Knowledge of Windows operating system necessary.
Video Production
Considerable knowledge of video production including recording, lighting, sound, editing, and exporting.
Digital Marketing
Knowledge and understanding of eNewsletters, Social Media management and website management necessary. Knowledge of WordPress preferred.
Statistics
Demonstrated practice in gathering and interpreting insights across social media platforms and digital communication for statistical use. Strong understanding of Google analytics preferred.
Communication
Ability to communicate effectively in English, both orally and in writing. Possess interpersonal skills for working with patrons, vendors, library staff and general public.