We help manufacturers drive profitable growth and change through inside-out marketing.
Our clients typically have complex product and service offerings. They’re regional to national in scope. They have direct, indirect, or distributor sales forces and multi-channel distribution. And they’ve got another thing in common—they’re all looking to step up to the next level. But that requires change.
We work with business leaders—C-suite, VPs, directors of HR, OD, marketing, sales, and operations—to minimize the impact of that change. We help our clients strengthen customer engagement using an inside-out approach to marketing. Instead of starting with external communication, we begin inside their walls, giving employees the tools to become champions of the brand. So when they market to their customers all they really need to do is be who they are. Their brand experience will be fully aligned on both sides of their door.
And that helps our clients go further, faster.
Imaginasium is looking for a talented and driven Digital Marketing Director who fits our energetic, fun and passionate team of communication experts to provide digital solutions that help move our clients’ businesses forward.
The role requires an innovative and progressive thinker who can connect digital to all other aspects of a client’s business and drive growth opportunities.
Our ideal candidate can work with cross-disciplinary teams to provide digital strategy and deliverables including initial discovery, digital marketing and social recommendations, and development management during execution of overall digital initiatives across a range of diverse manufacturing-related clients.
The Digital Marketing Director must be able to stay in tune with digital trends and understand both B2B and consumer digital experiences, matching these with brand desires to create truly beneficial opportunities and solutions.
Ultimately, this position drives all digital marketing efforts to achieve the business objectives of our clients and lead the firm's digital initiatives.